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AI PERSONA GENERATOR > WEBSITE PERSONA
Create personas from Google Analytics data

Gain deeper understanding of your
website/mobile visitors and buyers
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28,000+ businesses and agencies, small and big, across the globe use Delve AI

Here's how our marketing persona generator tool makes data-driven buyer personas

ENRICH

20+ data sources

Augment data for deeper context
HowWhatWhenWhereWho

LEARN

Behavioral analysis

Unearth insights with machine learning
IntentDecision phase

SEGMENT

Automated segmentation

BehaviorPsychographicsDemographics
GeographiesTransactions

HUMANIZE

People first

Abstract for human assimilation & follow-up
PersonasJourneys

Why Website Persona by Delve AI?

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Unveil your true audience
Transform raw data into vivid customer profiles and gain clarity on your audience segments and their evolution over time. Leverage valuable segment level insights in combination with individual journeys to drive informed decisions.
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Harness human-centric data
Move beyond cold statistics to warm, humanized views of your website visitors and buyers. By placing people at the heart of your strategy, you will empower and make smarter, more empathetic decisions that aligns with your audience.
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Unlock growth opportunities
Discover untapped potential in your most desirable segments. Understand your highest-value visitors and identify opportunities to grow and expand your business. Leverage unique insights to craft exceptional and delightful experiences.
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Infuse empathy in decisions
Bridge the gap between faceless metrics and real human experiences. Use relatable customer stories to see the persons behind the clicks and bring a new level of empathy and understanding to your data-driven marketing efforts.

Get industry specific insights

B2C
Apparel & Fashion
Automotive
Banking
Consumer Electronics
Consumer Goods
Entertainment
Financial Services
Food & Beverages
Furniture
Health, Wellness and Fitness
B2C
Higher Education
Hospital & Health Care
Hospitality
Insurance
Leisure, Travel & Tourism
Luxury Goods & Jewellery
Real Estate
Retail
Restaurants
Sporting Goods
B2B
Accounting
Computer Software
Construction
Design
E-Learning
Electrical/Electronic Manufacturing
Human Resources
Information Technology and Services
Machinery
Management Consulting
B2B
Market Research
Marketing & Advertising
Mechanical or Industrial Engineering
Medical Devices
Mining & Metals
Outsourcing/Offshoring
Professional Training & Coaching
Public Relations & Communications
Staffing and Recruiting
Writing and Editing

Pricing that matches your needs

LITE PLAN

Get 1 persona for free
Free
Try for free
No credit card required.

BUSINESS PLANS

Single website
from89 / month 

AGENCY PLANS

Multiple websites
from299 / month 

Customer success stories

Driving Omnichannel Retail Strategies with AI-generated Personas

Driving Omnichannel Retail with AI Personas

Discover how Super Butcher, a family-owned retail business in Australia, used data-driven persona insights to enable engaging and seamless customer experiences across physical and online stores.
Building Hyper-Specific Brand Personas with Audience Segmentation

Building Brand Personas with Segmentation

Learn how Bask Suncare uses Delve AI’s audience segmentation capabilities to build highly targeted brand personas, thereby boosting marketing efficiency, customer satisfaction, and brand loyalty.
Accelerating Sales Cycle with High Quality Leads

Accelerating Sales Cycle with Quality Leads

Learn how APT Global, a shipbuilding/offshore construction company with presence in UAE, Netherlands, Qatar, Belgium and India used Delve AI to generate high quality leads and accelerate its sales cycle.
View all case studies ->

Recommended by experts

g2.com
 4.8
capterra.com
 5.0

Featured in the news

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Build website buyer and visitor personas easily
with Website Persona by Delve AI
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