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E-commerce buyer personas
Create e-commerce buyer personas

Compare shopper segments, such as repeat buyers,
high- and low- valued one-time buyers
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28,000+ businesses and agencies, small and big, across the globe use Delve AI

AI-driven marketing insights from multiple data sources

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AI-driven marketing insights from multiple data sources

Build rich personas by integrating your first-party data (Google Analytics, Search Console) and public data sources (social media, voice of customer). Augment these personas with 20+ data sources to gain deeper behavioral insights via machine learning and AI.

Automatically segment your market for detailed buyer analysis

Create accurate marketing segments based on customer behavior, psychographics, demographics, geography, and transactions to optimize targeting. Dive deeper into buyer groups, such as repeat and one-time buyers (high or low order value), and tailor your marketing strategies to fit each segment’s characteristics.
Automatically segment your market for detailed buyer analysis

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Conduct detailed audience research for each persona

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Conduct detailed audience research for each persona

Generate persona profiles with in-depth details, including their demographics, interests, goals, challenges, and influential resources. Analyze up to 20 sample user journeys per segment to detect drop-offs and bottlenecks, refining user experiences to drive conversions.

Compare segments for smart targeting and get critical industry-specific insights

Identify differences between buyer and non-transacting segments to discover new targeting, keyword, and content ideas to expand reach and adapt your marketing strategies. Identify trends and variations in key attributes that are unique to your vertical with industry specific insights.
Compare segments for smart targeting and get critical industry-specific insights

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Convert non-transacting segments into buyers

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Convert non-transacting segments into buyers

Compare and understand non-transacting segments like cart abandoners, passive browsers, and bouncers. Use these insights to create strategies for converting them into loyal customers.

Effortlessly share and update persona profiles

Easily share segments and personas with team members in JPG, PDF, or CSV formats to enhance collaborative marketing efforts. Keep personas up-to-date with automatic updates to stay aligned with the rapidly changing consumer landscape.
Effortlessly share and update persona profiles

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Our products

Create data-driven buyer, competitor and employee personas for your business automatically. Gain high-quality buyer insights with Delve AI's persona generator tools.
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Transform customer insights into tailored, impactful growth and marketing recommendations. Unleash powerful marketing strategies across all major channels.
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Get industry specific insights

B2B
Accounting
Computer Software
Construction
Design
E-Learning
Electrical/Electronic Manufacturing
Human Resources
Information Technology and Services
Machinery
Management Consulting
B2B
Market Research
Marketing & Advertising
Mechanical or Industrial Engineering
Medical Devices
Mining & Metals
Outsourcing/Offshoring
Professional Training & Coaching
Public Relations & Communications
Staffing and Recruiting
Writing and Editing

Pricing that matches your needs

CUSTOMER PERSONA

CRM based customer insights
from1,400 / year 

WEBSITE + COMPETITOR PERSONA

Website/competitor audience research
from89 / month 

SOCIAL PERSONA

Social audience insights
from129 / month 

Customer success stories

Driving Omnichannel Retail Strategies with AI-generated Personas

Driving Omnichannel Retail with AI Personas

Discover how Super Butcher, a family-owned retail business in Australia, used data-driven persona insights to enable engaging and seamless customer experiences across physical and online stores.
Building Hyper-Specific Brand Personas with Audience Segmentation

Building Brand Personas with Segmentation

Learn how Bask Suncare uses Delve AI’s audience segmentation capabilities to build highly targeted brand personas, thereby boosting marketing efficiency, customer satisfaction, and brand loyalty.
Accelerating Sales Cycle with High Quality Leads

Accelerating Sales Cycle with Quality Leads

Learn how APT Global, a shipbuilding/offshore construction company with presence in UAE, Netherlands, Qatar, Belgium and India used Delve AI to generate high quality leads and accelerate its sales cycle.
View all case studies ->

Recommended by experts

g2.com
 4.8
capterra.com
 5.0

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Create buyer personas for your online store
with AI Persona Generator by Delve AI
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