Delve.ai
We use cookies to optimize experience and functionality.  Learn more about cookie policy

B2B personas
Know your buyers with B2B personas

Track organizations, generate leads and
get marketing ideas from desirable segments
Video Thumbnail

28,000+ businesses and agencies, small and big, across the globe use Delve AI

AI-powered persona development and data enrichment

 Click to enlarge

AI-powered persona development and data enrichment

Create comprehensive personas by integrating first-party data (Google Analytics, Search Console) and public sources (social media, voice of customer data). Augment these personas with over 20+ data sources for deeper psychographic and behavioral insights.

Real-time organization tracking and notifications

Track companies visiting your website, receive real-time lead notifications, and enrich personas with company data. Classify B2B visitors into business prospects, job seekers, partners, and more. Analyze up to 20 organization journeys per segment to refine experiences and identify drop-offs.
Real-time organization tracking and notifications

 Click to enlarge

Automate marketing segmentation for better audience insights

 Click to enlarge

Automate marketing segmentation for better audience insights

Automatically segment your market based on buyer behavior, psychographics, demographics, geographies, and transactions. Analyze both desirable segments (multi-goal converters, one-goal converters) and non-desirable segments (passive browsers, bouncers) to optimize targeting and uncover growth opportunities.

Use filters to create in-depth personas and get detailed consumer insights

Generate comprehensive persona profiles, including demographics, interests, goals, challenges, and influencer entities. Use filters to create personas for specific products, services, regions, channels, or social networks for refined targeting.
Use filters to create in-depth personas and get detailed consumer insights

 Click to enlarge

Compare segments and gain industry-specific insights

 Click to enlarge

Compare segments and gain industry-specific insights

Identify differences between buyer and non-transacting segments, unlocking new targeting strategies, keywords, and content ideas that drive conversions. Analyze structured attributes unique to your industry with industry specific insights.

Share and automatically update persona segments

Easily share segments and personas with team members in JPG, PDF, or CSV formats to enhance collaborative marketing efforts. Keep personas up-to-date with automatic updates to stay aligned with the rapidly changing consumer landscape.
Share and automatically update persona segments

 Click to enlarge

Our products

Create data-driven buyer, competitor and employee personas for your business automatically. Gain high-quality buyer insights with Delve AI's persona generator tools.
Learn more
seo advisor icon
SEO Advisor
social advisor icon
Social Advisor
pr advisor icon
PR Advisor
sales advisor icon
Sales Advisor
media advisor icon
Media Advisor
content advisor icon
Content Advisor
Transform customer insights into tailored, impactful growth and marketing recommendations. Unleash powerful marketing strategies across all major channels.
Learn more

Get industry specific insights

B2C
Apparel & Fashion
Automotive
Banking
Consumer Electronics
Consumer Goods
Entertainment
Financial Services
Food & Beverages
Furniture
Health, Wellness and Fitness
B2C
Higher Education
Hospital & Health Care
Hospitality
Insurance
Leisure, Travel & Tourism
Luxury Goods & Jewellery
Real Estate
Retail
Restaurants
Sporting Goods

Pricing that matches your needs

CUSTOMER PERSONA

CRM based customer insights
from1,400 / year 

WEBSITE + COMPETITOR PERSONA

Website/competitor audience research
from89 / month 

SOCIAL PERSONA

Social audience insights
from129 / month 

Customer success stories

Driving Omnichannel Retail Strategies with AI-generated Personas

Driving Omnichannel Retail with AI Personas

Discover how Super Butcher, a family-owned retail business in Australia, used data-driven persona insights to enable engaging and seamless customer experiences across physical and online stores.
Building Hyper-Specific Brand Personas with Audience Segmentation

Building Brand Personas with Segmentation

Learn how Bask Suncare uses Delve AI’s audience segmentation capabilities to build highly targeted brand personas, thereby boosting marketing efficiency, customer satisfaction, and brand loyalty.
Accelerating Sales Cycle with High Quality Leads

Accelerating Sales Cycle with Quality Leads

Learn how APT Global, a shipbuilding/offshore construction company with presence in UAE, Netherlands, Qatar, Belgium and India used Delve AI to generate high quality leads and accelerate its sales cycle.
View all case studies ->

Recommended by experts

g2.com
 4.8
capterra.com
 5.0

Featured in the news

Related articles

How to Create B2B Buyer Personas

How to Create B2B Buyer Personas

Know the differences between B2B and B2C buying processes and learn how to create B2B buyer personas. We illustrate these concepts with two examples of B2B buyer personas.
7 Min Read
Available in 10 languages
AI Generated Persona: How to Create Personas with AI

AI Generated Persona

AI generated personas help you develop relevant and up-to-date personas in an automated manner. They are critical in an era of rapidly changing consumer behavior that generates vast user data.
6 Min Read
Available in 10 languages
How to Create Data-driven Personas

How to Create Data-driven Personas

Customer personas are useful to make decisions that will impact the way businesses reach out to customers. In this article, we help you create a data-driven persona efficiently in a step-by-step format.
9 Min Read
Available in 10 languages
View all blog articles ->
Generate B2B buyer personas
with AI Persona Generator by Delve AI
b2b personas upsell pic