PERSONA DEVELOPMENT FOR AGENCIESCreate personas and get marketing ideas
Unlock buyer insights from first-party, competitor, and public data
sources to to deliver exceptional results for your clients
sources to to deliver exceptional results for your clients
Get data-driven marketing insights from multiple sources
Creating personas to get data-driven buyer insights is a must, but can be challenging for many agency marketers. With Delve AI, you can automatically generate detailed personas using various data sources and conduct high-quality market research for your clients.
Learn everything about customer demographics, psychographics, geographics, behaviors, transactions, and technographics.
Build actionable and dynamic personas for your clients
Generate dynamic customer personas for your B2C or B2B clients leveraging first-party and public data sources. You get detailed audience insights for each persona segment like demographics, psychological drivers, buying behavior, interests, topics of interest, sources of influence and more. Keep personas updated automatically and detect when changes occur.
Use audience distribution to identify brand and generic keywords that perform well in organic and paid marketing channels.
Interact with your audience virtually using the digital twin of the customerCOMING SOON
Chat with the personas generated and ask them about anything you would like to know from your customers. You and your clients can interact with the digital twins via our dashboard.
Empower your entire team and your client teams to make customer centric decisions by enabling access to the virtual twins of the customer through your/their team’s collaboration software, like Slack.
Research your competitors and analyze their marketing strategies
Use Competitor Persona by Delve AI to understand your market and get unique business ideas from competitors. Study different competitor websites and audiences to uncover ideal customers, keywords, and marketing strategies for your clients.
Further analyze keywords by query type, intent, and length, and filter by total, organic, paid, and mobile searches.
Share personas easily and white-label agency reports for a professional look
Add your team members at the agency or client level, and share audience segments and personas. Export files in JPG/PDF format in bulk, and schedule automatic emails to agency/business users with each persona update.
Upload your agency logo to generate reports with your branding, so you can present them under your own brand name.
Data sources and integrations
Delve AI pulls granular marketing, sales and audience data from sources that matter for your clients. Connect your data sources or use public data to receive marketing insights tailored to your needs.
Our products
Create data-driven buyer, competitor and employee personas for your business automatically. Gain high-quality buyer insights with Delve AI's persona generator tools.
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"We’ve all created hypothetical client personas for presentations as a “best guess” of who it is we’re speaking to and how they will react. Now we can use platforms like Delve AI to probe into the analytics and history of a website and have it create personas based on genuine information, giving us insights into the psychographics and demographics of the audience, in seconds."Jacques Du Bruyn, Managing Director, Flume
Driving Omnichannel Retail with AI Personas
Discover how Super Butcher, a family-owned retail business in Australia, used data-driven persona insights to enable engaging and seamless customer experiences across physical and online stores.
Leveraging AI for CTR and VTR Improvements
With insights from Delve AI, Orientbell Tiles campaign achieved 50% improvement in Click Through Rate (CTR) and 10% improvement in View Through Rate (VTR) in its focus market for its Women’s Day campaigns.
Using personas to get niche targeting ideas
With data-driven personas and deep customer insights about buyer segments generated by Delve AI, Faye was able to unlock new niche targeting options and expand the reach of their display ad campaigns by 4X.
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